Looking to Create Creative & Innovative Solutions? Go To Your Stretch Zone

Can You Become a Creature of New Habits?


This New York Times article provides an interesting perspective on the three zones of existence and in which zone true change occurs.

There are “…three zones of existence: comfort, stretch and stress. Comfort is the realm of existing habit. Stress occurs when a challenge is so far beyond current experience as to be overwhelming. It’s that stretch zone in the middle — activities that feel a bit awkward and unfamiliar — where true change occurs.”

If possible, develop change management solutions, strategies and tactics to keep impacted people in the stretch zone. The stress zone can create an inability for people to learn because they are in the ‘fight – or flight’ mode.

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Sandra Schwan

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